The MDCC-Arena, the stadium of 1. FC Magdeburg football club, was digitally captured using 3D laser scans and panoramic photos. The aim was to create a digital stadium tour including a digital twin. On the one hand, this should make it possible to explore the MDCC-Arena, but on the other hand, it should also support visitors in choosing their seats during matches. This pilot project may revolutionise the way digital ticket booking and seat selection is done.